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Feeding your pet an ultra premium
diet ultimately provides benefits for you and your
pet.
What
to look for in your pet food ingredients:
Eat Well
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Avoid |
| Named
meat or fish (chicken, turkey, lamb, beef, herring,
etc.) |
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UFI:
Unnamed food ingredients (poultry by-products,
meat and bone meal)
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| Concentrated
named meat proteins (chicken meal, turkey meal,
etc.) |
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Protein
fillers (corn gluten, wheat gluten, egg product
meal)
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| Whole
grains and starches (brown rice, barley, sweet
potatoes) |
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Carb
overload (refined flours, wheat, mill runs,
brewers yeast)
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| Fresh,
whole fruits and vegetables (whole potatoes,
carrots, apples) |
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Processed
fruits and vegetables (dehydrated potatoes,
tomato pumice)
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| Named
fats from quality sources (chicken fat, sunflower
oil, herring oil) |
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Fats
from non-specific sources (animal fat, poutry
fat, vegetable oil)
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| Natural
preservatives (mixed tocopherols, Vitamin E) |
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Synthetic
preservatives (BHA,BHT, ethoxyquin) |
The Rotational Diet
Because we know you want to provide your pet with
the best in complete nutrition, we offer a full
line of ultra-premium dry, canned and frozen raw
foods. This will allow you to provide your pet with
the nutritional diversity that promotes optimal
health and protection from disease and allergies.
Pets thrive when their diet is rotated between food
styles and flavors. Adding canned and raw foods
to a dry kibble diet will improve a pet's nutritional
foundation and create better overall health. Talk
to an associate today about how to most effectively
and safely start a rotational diet for your pet.
The Grain Free Diet
Grain-free nutrition is a dietary option that excludes
problematic cereal grains and provides pets with
instinctive nutrition - more meat. Cats are strict
carnivores, and dogs, while omnivores, are carnivores
by choice. A cats' digestive physiology leads to
difficulty in digesting grains. They do not have
the enzymes responsible for breaking down carbohydrates,
and therefore should always be fed a low carbohydrate
high protein diet. In dogs, poor digestion of grains
such as corn and wheat often manifests as severe
allergies.
Selecting raw frozen and canned diets
offer the best choice for a grain-free, low carbohydrate
diet. These food styles are typically <5% carbohydrate
and therefore the most easily digested.
Grain-free kibble, typically
has 12-25% carbohydrate due to the starch required
to bind the kibble together, is another great alternative
to raw frozen and canned diets for the pet owner
who wants the benefits of a grain free diet but
in a dry form.
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